Networking is widely thought of as one of the most effective methods of marketing and promoting your business. So what is Networking? There are various Networking Sites available – mainly social, some which you may have heard of are those such as MySpace or Facebook. They are sites which were specifically created to help people establish all sorts of relationships via the internet. These sites are appearing all over the internet and spreading like wildfire. There are also many other additional web 2.0 tools such as Podcasts, Webinars, Blogs, and Video Casts to name a few. Each of these different tools helps us as individuals or businesses to advertise, promote, inform, share and educate via the internet.
Most of the social networking sites let people have free accounts – which makes beginning easy. It’s definitely a cost effective way of getting you and your business out there. Not only are these sites free, but most other networking tools are also free, such as video, podcasts, and blogging. With technology, mobile phones and computers are all feasible when promoting your business.
There is one major difficulty when pursuing an effective networking strategy – Time.
Joining, monitoring, and participating, along with inbox management and the general upkeep of your network is time consuming and, whilst very effective, can eat into valuable time in the working day. But don’t worry, all isn’t lost. A Virtual Assistant or VA can help you with every aspect of your social networking and time management goals. Managing everything is greatly simplified when you have someone truly competent handling your account sign-up’s, researching into the most effective places to network, managing profile completion, groups, contacts and much more. A virtual assistant can enable you to effectively network. Whether you are an expert who needs more time in the day, or a beginner who has little knowledge in this area, a Virtual Assistant can make ‘all the difference in the World’.
Paying for regular assistance with your networking will allow you to enjoy all of the benefits of this interaction without having to tediously work through every time consuming detail on your own.
In the long run, it is very possible to build up a significant network of contacts, potential clients and colleagues by outsourcing only an hour or two a week to this ongoing project. The more time that is outsourced, the quicker the results will start to show. It is important to remember that when starting out, it can often take time to really see these results. There aren’t any ‘quick fix’ networking methods; this method provides long term results toward the establishment of yourself and your business. So although networking is an excellent way of promoting a company, product, service or individual, it is definitely not an instant fix for getting rich fast, nor will your website traffic multiply overnight.
So what should you be looking for when outsourcing your networking tasks?
1) A good VA will first take an interest in your business, products, services, location, target market, website, and pretty much any other aspect of information you are able to provide in order for them to understand exactly what you are all about.
2) They should offer you a consultation – or at the very least, a form to complete so that you can convey a clear picture of your long term goals. Through this, your VA can then clearly see what you are looking to accomplish with networking.
3) They should then research and locate the most beneficial networking methods, sites and techniques based on the information you have provided.
4) Finally, a plan or schedule should be formulated and presented with suggested options, sites and timescales explaining the choices and benefits of each of these methods.
5) Once the plan is agreed – it’s all systems go, just sit back and let your VA get to work!
Michelle Dale is The Managing Director of Virtual Miss Friday, an Executive Virtual Assistant who assists businesses and individuals with achieving their professional goals. Want to find out more about online business building success strategies? Support the Campaign for FREE Virtual Assistance today!
